For 7,000 years, we thrived on tallow. In 1911, they sold us a "heart-healthy" industrial byproduct. It's time to break up with seed oils and return to the gold standard.
Look at your kitchen counter. Look at the "Vegetable Oil," "Canola," or "Soybean" bottle. You've been told it's "heart-healthy." You've been told it's "light."
They lied.
In 1911, Procter & Gamble took a toxic industrial byproduct of the cotton industry—cottonseed oil—hydrogenated it, and called it Crisco. They didn't do it for your health. They did it because it was cheap.
By the 1940s, they "donated" $1.7 million (that's $30M+ today) to the American Heart Association. Suddenly, the AHA started telling the world that animal fats were the enemy and industrial seed oils were the cure.
In 1900, seed oils were 1% of our diet. Today, they are 85% of added fats. Since then, chronic inflammation, obesity, and heart disease have skyrocketed.
At Lady May Tallow, we don't just read the studies—we live the results. For the last six years, across all our restaurants, we've used tallow. We've seen the flavor. We've seen the longevity. We've seen the difference in how people feel after a meal.
Seed oils are packed with Omega-6 linoleic acid. When heated, they oxidize into 4-HNE—a toxic aldehyde linked to DNA damage and inflammation.
In 1990, under pressure from "health" lobbyists, McDonald's swapped their legendary 93% beef tallow fry oil for seed oils. The flavor died, and the health of the nation followed.
Tallow isn't just fat. It's a nutrient powerhouse loaded with Vitamins A, D, E, K2, and Conjugated Linoleic Acid (CLA)—a potent anti-inflammatory found in grass-fed cattle.
This isn't a trend. This isn't a "hack." This is a return to the way humans were meant to eat. From the farms of our ancestors to the lights that guided them at night, tallow was the foundation of life. It was used for cooking, skincare, heating, and healing.
We're pulling the rug out. We're telling the truth. And we're making it impossible for you to stay in a toxic relationship with seed oils.
Learn the truth about seed oils, how to spot hidden oils in "healthy" snacks, and 5 recipes that taste 10x better with tallow. Free, no spam.
Ready to make the switch now?